Catch a confident wrong answer
Compare an AI answer with an original policy, using the Air Canada chatbot case.
AI TRAINING · PLANNED
The planned sessions use real cases from the book, a guided exercise, and a checklist to take home. No dates or registration are open yet.
Ask for a session noticeCURRICULUM OUTLINE
Each session will show sources, leave time to practice, and keep the exercise bounded.
Compare an AI answer with an original policy, using the Air Canada chatbot case.
Find the original document behind a citation and mark what it does—and does not—support.
Practice a second-channel plan before responding to synthetic media or a pressured call.
Use experience to shape a testable offer, verify its claims, and set a spending limit before publishing.
WHEN DATES ARE SET
Tell Brad which session you would actually attend.